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Patient Podcast Banner Ads
The objective of this project was to develop a set of unbranded banner ads promoting the LEMS Aware Podcast, where patients diagnosed with Lambert-Eaton myasthenic syndrome (LEMS) or caregivers can seek answers.
Creative Concept
By driving patients and/or caregivers to authentic stories and expert discussions, the ads aimed to expand reach and engagement—reminding individuals navigating a LEMS journey that they are never alone.
Animated Ad

Static Ad

Art director: Chris Sonderman
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